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In researching citations from “2,000 articles in a leading physics journal,” scientists from the University of Exeter found that documents with many mathematical equations are “less likely to be referenced by other physicists.”
Why is this so? Mathematics
is part and parcel of physics training. You would therefore think that physicists would gravitate toward equation-laden articles. But
physicists know how time consuming such equations can be. They would rather zip through a synopsis of main points than wade through nitty-gritty details.
Ideally, "presentational style" should not make or break an article’s popularity. However, humans do like to be spoon-fed, whether with blended kale or with technical information.
Resources
https://www.sciencedaily.com/releases/2016/11/161111132118.htm
Copyright November 13, 2016 by Linda Van Slyke All Rights Reserved
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